Those asking, “Who cares about softball” during Tennessee’s run to the Women’s College World Series have their answer.
Knoxville registered the highest metered market rating for any WCWS telecast on ESPN2 since 2007, averaging an 11.9 rating for Game 1 of the championship series against Oklahoma.
The record? It’s a 15.3 metered market rating, notched by Knoxville when Tennessee faced Arizona in the 2007 finals.
By comparison, the telecasts averaged a 6.6 metered market rating for Game 1 and a 6.7 for Game 2 in Oklahoma City. Game 2, which the Sooners won 4-0 to win the title, averaged a 7.8 rating in Knoxville.
Approximately 1.2 million viewers around the nation tuned in for Oklahoma’s Game 1 victory on ESPN2, while 1,315,000 watched Game 2 on ESPN.